Support

Further Info

What is GoSquared?

Last updated: 12th March, 2025

Introduction to GoSquared

The original real-time web analytics. Since 2006.

We made GoSquared because we wanted a better analytics tool. We never had time to learn Google Analytics. We never wanted to wait for our reports. And we wanted a tool that was designed with love and care, that gave us just the information we needed, and nothing more.

Analytics

Web Analytics without the hassle.

GoSquared Analytics gives you a collection of easy-to-understand real-time dashboards to help you understand your website. We’ve built GoSquared Analytics on a handful of core principles:

  • The whole team should be able to access insights – so GoSquared Analytics is easy to use from day one.
  • The faster you see insights, the faster you can act on them – so GoSquared Analytics collects, processes, and displays your information in real-time.
  • You should be able to trust the accuracy of your data – so GoSquared Analytics is engineered to be the world’s most accurate web analytics software. Your data is never sampled.
  • You shouldn’t have to make a privacy trade-off to get insights on your website – what’s good for your visitors and customers is good for your business. GoSquared Analytics is fully GDPR compliant and offers a series of privacy-related features to help protect your customers.

The Now Dashboard

What’s happening on your website this second?

Screenshot of the GoSquared Analytics Now dashboard

The Now dashboard gives you a real-time overview of what’s happening on your website right now.

Everything in Now is changing throughout the day as the number of concurrent visitors on your website fluctuates. The Now dashboard shows you traffic spikes and traffic dips as they happen. It shows you which pages are most popular enabling you to jump on content as it gets attention. It also allows you to see which sources are driving you the most traffic – so you can see if someone influential on Twitter is talking about you, or if your search traffic is suddenly increasing.

One click historical insights – no training manual required.

Screenshot of the GoSquared Analytics Trends dashboard

The Trends dashboard borrows the same fundamental interface as the Now dashboard, so once you know one GoSquared app you know them all.

Trends shows you what’s been happening on your site historically, and still updates in real-time so you’re never left waiting for data.

EcoSend

In 2022, after learning more about Digital Sustainability and the true carbon-footprint of email, the GoSquared team launched EcoSend - the world’s first climate-conscious email marketing platform.

EcoSend is the climate-conscious email marketing platform designed to help purpose-driven businesses succeed.

Built onnergy-efficient infrastructure, and offering automatic carbon offsetting via partnerships with Treeapp and Tree Nation, we’d love to discuss helping you switch from your current email-provider, and start sending climate-conscious campaigns.

Check out our video below for a short-introduction to EcoSend, or head over to EcoSend.io to book a demo today!

Next Steps

To start getting value from GoSquared, you’ll want to ensure you’ve got everything installed on your website.

If you ever need any help – we’re here for you! Just reach out to us at support@gosquared.com ✍️