#LDNSaaS
Learn from the smartest minds in SaaS
LDNSaaS is a series of events focused on sharing knowledge within the London SaaS (Software as a Service) community.
Watch the talks from LDNSaaS 5.0
Watch the pancake-fuelled talks from our fifth LDNSaaS event – held on pancake day February 2018. Dimple Lalwani from Talking Circles, Mun Wai Kong from Grabyo, James Gill from GoSquared, and Rich Waldron from tray.io share their stories.
Don't overcomplicate sales in SaaS
Dimple Lalwani, Co-founder and CEO of Talking Circles, discusses the importance of not over-complicating sales in SaaS, from key value triggers to pitfalls and mistakes in startup pricing.
Growing a team from 4 to 40
Mun Wai Kong, CTO of Grabyo, talks about the importance of skills vs culture vs personality when growing a startup team.
9 steps to better user onboarding
James Gill, Co-founder and CEO of GoSquared, shares the lessons learnt along the way from years of experimenting with product onboarding, including examples of companies who are doing it right.
A fireside chat with Rich from tray.io
Rich Waldron, Co-founder and CEO of tray.io, sits down with James Gill, CEO of GoSquared, to discuss the timeline of tray.io so far from product and engineering teams to tough times and fundraising.
London SaaS 5.0 Q&A
The question and answer section from our pancake-fuelled London SaaS event. The panel is formed of: Dimple Lalwani from Talking Circles, Mun Wai Kong from Grabyo, Rich Waldron from tray.io and James Gill from GoSquared.
Watch the talks from LDNSaaS 4.0
Watch the talks from our fourth LDNSaaS event. David Tuck from Chaser, Anders Kravis from Finimize, and Sylvain Giuliani from Pusher share their stories.
What we messed up, and what we did right
David Tuck, Founder and CEO of Chaser, talks about the biggest mistakes made at Chaser along with the most important things they've done that have kept them alive.
Building a minimum lovable product
Anders Kravis, Head of Product at Finimize, talks about the three main rules when building a lovable product from scratch.
The power of building a great brand
Sylvain Giuliani, COO of Pusher, talks about why developers secretly love marketing and how the love of your audience can help you conquer any market.
London SaaS 4.0 Q&A
The question and answer section from our September 2017 London SaaS event. Hosted by James Gill, CEO of GoSquared, the panel is formed of: David Tuck from Chaser, Anders Kravis from Finimize, and Sylvain Giuliani from Pusher.
Watch the talks from LDNSaaS 3.0
Watch the talks from our third LDNSaaS event – watch Tom Evans from EmailOctopus, Sofia Quintero from NomNom, and Paul Joyce from Geckoboard share their stories.
Scaling EmailOctopus sustainably
Tom Evans, COO of EmailOctopus, shares the journey of zero to over 1.4 billion emails sent, and what it's like bootstrapping your way to growth.
Building resilient teams
Sofia Quintero, Founder and CEO of NomNom, gives a value packed talk full of advice on how to optimise your business for building a resilient team.
Misadventures in SaaS pricing
Paul Joyce, Founder and CEO of Geckoboard, gives an entertaining talk about his learnings from multiple pricing experiments over the years of running Geckoboard.
London SaaS 3.0 Q&A
The question and answer section from our June 2017 London SaaS event. Hosted by James Gill, CEO of GoSquared, the panel is formed of: Tom Evans from EmailOctopus, Sofia Quintero from NomNom, and Paul Joyce from Geckoboard.
Watch the talks from LDNSaaS 2.0
Be inspired and learn from the smartest minds in SaaS in London. Watch the talks from Murat of Marvel, Chris from Rotageek, and Holly from Appsumer.
A fireside chat with Murat of Marvel
James Gill, CEO of GoSquared, sits down with Murat Mutlu, Co-founder of Marvel, to discuss how they got started, their fundraising experience, and how they build a product serving over a millions users.
Why we ended up "hunting whales"
Chris McCullough, CEO of RotaGeek, gives an entertaining presentation highlighting their transition from building a self-service platform to selling to huge enterprises.
How to build a SaaS product
Holly Lee, Head of Product at Appsumer, shares her story of building a B2B software product and the key takeaways along the way.
London SaaS 2.0 Q&A
The question and answer section from our April 2017 London SaaS event. Hosted by James Gill, CEO of GoSquared, the panel is formed of: Murat Mutlu from Marvel, Holly Lee from Appsumer, and Chris McCullough from RotaGeek.
Watch the talks from LDNSaaS 1.0
Our first London SaaS event kicked off with an evening of fantastic talks by James from Stripe, Tom from CharlieHR, and Fraser from Nickelled. Be inspired and learn from the smartest minds in SaaS in London.
Building a minimalist SaaS company
Fraser Deans, Co-founder and Digital Product Designer of Nickelled, spoke about how they’ve bootstrapped their business to success.
Building lovable products
Tom Carrington Smith, Co-founder and Chief Product Officer of CharlieHR, spoke about how they’re striving to build a lovable product and brand.
The formula for SaaS success
James Allgrove, Head of UK Growth at Stripe, spoke about how the world of SaaS is changing and the key strategies that successful SaaS companies take to grow.
London SaaS 1.0 Q&A
The question and answer section from our February 2017 London SaaS event. Hosted by James Gill, CEO of GoSquared, the panel is formed of: Fraser Deans from Nickelled, Tom Carrington Smith from CharlieHR, and James Allgrove from Stripe.
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